Let’s face it.

Who has the time to blog these days?

You’re pulled in so many different directions in your business. From finances to staff management, planning your time, client outreach, relationship building. Oh, and that’s not to mention your core business.

Finding time to build out a content calendar, factor in keyword and topic research, develop and write a good 1000 words or so of SEO-optimised content – it’s not number one on your to-do list.

Like, ever.

blog writing services

You’re ready to grow your established business and brand.

You want to demonstrate stronger thought leadership and build your online presence, but you don’t know where to start. What if you had access to blog writing services so you could:

  • Build your authority in your industry without the overwhelm.

  • Clarify and amplify your message.

  • Reach an audience that needs to hear from you.

That’s where I come in…

LET ME HELP YOU BLOG WITH PURPOSE

Working together, we’ll:

Map out a content strategy

Use your ideas and insights about your brand and audience to build out a purposeful content marketing strategy.

Perfect your tone of voice

Establish clarity around your tone of voice so the content sounds like you.

Develop a marketing plan

Develop a plan to effectively repurpose blogs across your social media channels.

Your understanding
of SEO is great.

We required a copywriter who could communicate our message to our target market in our tone for our newsletter articles and social media posts. Emma, I loved your punctuality and I knew exactly what to expect with regards to turnaround times. I will absolutely use your services again as you deliver timeously and your understanding of SEO is great.

– PAM, CREAM COLLECTION

blog writing melbourne

Content marketing is perfect for:

  • Time-poor business owners who want to grow their reputation as a thought leader.
  • Flourishing businesses whose message and offerings are evolving.
  • Business owners who want SEO-optimised blog content to get found online.
  • Marketing teams or agencies with an existing strategy who need copywriting support.
And if you’re here, chances are now’s the best time to invest

I mean sure, you could wait. It’ll give you more time to watch your competitors do what you could be doing. More time for you to over-analyse your values, message and strategy. More time to keep playing small…

Fact is, your audience needs to see you, hear you, and learn from you in order to buy

Let’s get cracking

Your questions, answered.

Typically, no. The only exception would be if they’re part of an existing bigger strategy. Blogs can be an effective component in a content marketing strategy, when they’re planned and executed with SEO and customer search intent in mind. Most clients engage me for ongoing monthly blog content or a batch of blogs.

Any copywriter can write a blog. But if you’re looking for a great return on your investment, it’s worth considering your writer’s experience, their SEO training and their understanding of content marketing. When you work with me, you’re getting all this and more. I love making sure my clients understand the purpose behind blog strategy. It’s the teacher in me. Plus, you’ll get some social posts included and tips on how to repurpose your content for maximum mileage.

Answer 3: Absolutely. Blog batch packages and retainer options are available. I also offer a separate 1:1 copy coaching service. This might be perfect for you if you’re a newer business or you’re keen to DIY your blogs so you can confidently write more of your own content down the track.

I’d rather you didn’t spend your money on blogs with me if they’re not part of a bigger content marketing strategy, one that takes SEO into account. Otherwise, your blog content will likely end up as website filler that may look lovely but never ranks on Google search. I’d feel a bit cheeky charging you for that.

Emma consistently delivers
to a high standard.

Emma provides a very professional service, consistently delivering all pieces to a high standard. Her copywriting style is a friendly, conversational tone, perfect for our blog and aligned with our brand. We are very happy to continue using her services and recommend her to others.

– CHANTEL, TRIUMPH AUSTRALIA

Reach an audience that needs to hear from you

Demonstrate stronger thought leadership and build your online presence.

let’s get started