Podcast

Morgan Cataldo dedicates her professional life to developing and advocating for participatory practice and peer education as essential levers for creating true, lasting, powershifting systemic change in services for historically excluded communities. In her independent consultancy practice, morgan&co, Morgan advises, coaches and consults with organisations across Australia who [...]

Quite a personal episode for you this week. An update on changes at Emma McMillan Copy HQ, your exclusive invitation to join me for something very special and some of my latest reading and listening recommendations.   You might also enjoy: Ep #70 How to know when it’s time [...]

Jenn Donovan is a marketing thought leader, change-maker, coach and mentor for small businesses, international keynote speaker, best-selling author and podcaster. She is the founder of Social Media and Marketing Australia, founder of the extremely successful community Facebook group - Buy From a Bush Business (currently 367,000 members) [...]

I don’t know if it’s something about the colder weather in Melbourne, a growing disenchantment with social media or what but I’ve been finding it harder and harder to carve out time to create content for my business. Perhaps you can relate. Today I’m going to unpack whether [...]

Remi Audette is a former corporate SEO specialist turned SEO agency owner. Her agency Sunday Best Digital, helps SMEs across Australia grow their online visibility through brand-building SEO. In this episode, Remi explains how SEO can help small business owners build their brand. She unpacks ‘topical authority’, the [...]

Recently I talked about using FAQ as a secret content weapon. So, today I’m taking my own advice! This is an ask me anything episode prompted by what my audience has been asking me to talk about on the podcast. Listen up because there are some juicy questions [...]

Kristy Robinson is a small business coach & consultant, speaker and podcast host. She’s also a lover of podcasts, personality tests and pounding pavements with her dog, Chia.  Through her coaching programs and the Run Your Business Like a Boss podcast, Kristy helps small business owners wade through [...]

Do you find yourself answering the same things over and over again for your prospects? If so, there’s a chance you’re not maximising the power of the humble frequently asked question (FAQ). Writing FAQ for your business will lead to a better user experience, but that’s just the [...]

Sarah Harney is an entrepreneur, creative business consultant and audio producer. She offers coaching, consulting and publishing services that support small business owners to create and build with curiosity, courage and self-kindness.  Sarah is your creative director, your action partner and your biggest cheerleader. She is a self-adventure [...]

Are you flying by the seat of your pants when it comes to creating content for your business? There is another - better - way. Content pillars are the tool you need in your small biz copy toolkit to make the content writing process infinitely more purposeful and [...]