Copywriting Blog


The magic of collaboration

If the idea of working jointly on a project or activity incites hellish flashbacks of uni group projects, stick with me. Collaboration is not a dirty word. Done right, it can open up some pretty awesome opportunities, bring new people and ideas into your world and play an integral part in the future success of your [...]

By |Advice, Copywriting, Freelancing|

Emily Brewin, author

Photo: Harriet Tarbuck Emily Brewin is a quiet achiever. Not only is she an accomplished English and Media secondary teacher, in the early mornings and late into the night she is an author. As a former colleague and longtime friend, I have watched Emily's rise with fascination, in admiration of her commitment to her goal - publication of [...]

By |Books, Profile, Writing|

The Ultimate List of Blog Post Ideas

You know you should be blogging. And I know you know it. But, why? I hear you ask. I’m so busy with everything else. I totally get you. Ok, so first the why. Blogging can establish you as an authority in your industry, help you to build an audience of potential customers or clients, and it’s [...]

By |Copywriting, Writing|

5 Grammar Rules You Should be Breaking

If you get my lil’ monthly newsletter fresh to your inbox, you’ve already had a sneaky peek at today’s post. But, I thought these tips were worth sharing with all of you, so here’s a bigger, better and brighter version to help you break grammar rules with confidence. Just because your high school English teacher told [...]

By |Advice, Copywriting, Writing|

Andrea Drake – Fitness & Wellness Superstar

Andrea Drake is a real dynamo. Not only is she an accomplished Physical Education secondary teacher who leads a department, she is the inspiration behind Melbourne Fitness Diaries (MFD). Ange runs this group to empower women to take control of their fitness, strength and wellbeing. She operates with passion and infectious enthusiasm, and genuine joie de [...]

By |Health, Profile|

Keeping Memories Alive – Father’s Day

Dads are super special beings. As children, we look up to our dads so much. They give us advice, guidance, support, loving us unconditionally even in those moments when we can be hard to love! They are our teachers, of football or cooking or music appreciation and how to tie our shoelaces. They pick us up [...]

By |Family, Writing|
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