Viren Thakrar is the Founder of In The Game. He works with businesses to increase engagement in a hybrid world by getting teams to work better together. He’s most interested in supporting teams to come together more frequently in a meaningful way using games. Viren has more than 15 years of experience using applied psychology to improve team culture and performance. He loves video/board games, listening to and DJing house music, running and watching soccer.
In this energising episode, you’ll hear:
- How uncovering psychology held the key to Viren’s future career
- The characteristics of dysfunctional teams and what that can mean for business
- How serious games can help people build trust and interpersonal communication
- How Viren approaches planning in his business and how copy coaching fits into his 2023 marketing strategy
- Where Viren gets all his content ideas from, and
- How having a bare minimum frequency mindset has transformed his relationship with content creation.
How you can connect with Viren:
- Website: https://www.inthegame.com.au/
- LinkedIn: https://www.linkedin.com/in/virenthakrar/
Resources mentioned:
- Masters of Scale – podcast
- Startup Therapy – podcast
- Think Big, Start Small, Move Fast – book
You may also love:
- Episode 51: The messy business of being a human with Jacqueline Baulch
- Episode 27: Cultivating an explorer’s mindset with Kate Richardson
Important links
- Join Not Just About Copy: The Community: https://www.emmamcmillancopy.com/copywriting-community/
- Sign up for my weekly email: https://www.emmamcmillancopy.com/
- Book a discovery call: https://www.emmamcmillancopy.com/discovery-call/
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